Phoenix Metalman Recycling: Leading New Zealand Towards a Sustainable Future
16/10/2023
In the heart of New Zealand, a remarkable transformation is taking place as the nation strives to achieve its 2030 UN climate goals. Phoenix Metalman Recycling, a 100% Kiwi-owned company and Ecotricity customer, is leading the charge with an innovative and comprehensive nationwide battery recycling solution that's a game-changer for both environmental sustainability and product stewardship.
A Landmark Achievement in Battery Recycling
Phoenix has made history as the first New Zealand company to provide an end-to-end nationwide solution for recycling all waste batteries. This is a significant milestone in the journey towards product stewardship and fulfilling New Zealand's climate goals. Led by Founder and CEO Eldon Reeve, Phoenix's dedication to ensuring the responsible disposal of batteries used extensively in society has already prevented over 100,000 kilograms of waste batteries from ending up in landfills.
The Phoenix recycling program encompasses various chemistries of batteries, including Alkaline, Lithium, Nickel Metal Hydride, and Nickel Cadmium. These cover batteries used in various sectors, from domestic and commercial to industrial applications.
A Network of Collection Points Across New Zealand
Making it convenient for Kiwis to participate in this crucial recycling effort, Phoenix is establishing hundreds of collection points in towns and cities throughout New Zealand. These collection locations range from popular hardware chains, product manufacturers, schools, and community centers to shopping malls. For larger and industrial batteries, Phoenix has their own transportation fleet with drop-off points at their 19 sites nationwide. Phoenix's rapid expansion over the past two years has tripled their footprint to provide nationwide recycling solutions.
Innovative Sorting Technology for Sustainable Practices
Phoenix has invested in 'sort at source' technology. This technology ensures accurate data on the volumes of renewables recovered, enabling participating partners to confidently report on their own sustainability measures. This commitment to transparency and data accuracy contributes significantly to New Zealand's efforts to fulfil its 2030 UN climate goals.
A Commitment to Sustainability
Phoenix is not only committed to responsible battery recycling but also to broader sustainability goals. In 2022, they earned Toitū Envirocare's net carbonzero certification, demonstrating their dedication to environmental responsibility. This achievement underscores Phoenix's position as a leader in the quest for a sustainable future.
In addition, Phoenix is a proud Ecotricity customer, supporting 100% renewable, Toitū climate positive energy from wind, hydro and solar. As a customer of Ecotricity, Phoenix not only contributes to reducing greenhouse gas emissions but also sets an example for other businesses in the recycling industry and beyond. By supporting renewable energy, they’re taking another step in the right direction towards a sustainable future, showcasing their dedication to creating a greener and more eco-conscious world.
Diverse Recycling Initiatives
While Phoenix is renowned for its pioneering battery recycling program, the company's efforts extend beyond batteries. Their website reveals their full-service approach to professional metal recycling. They export ferrous and non-ferrous materials to global markets where they are re-melted to produce new metallic products sold worldwide.
Additionally, Phoenix plays a crucial role in recycling electric vehicle (EV) and energy storage (incl solar) batteries and can recycle components from wind turbines. This highlights their commitment to sustainability across various industries, contributing to a greener and more eco-conscious future.
Phoenix is a true leader in New Zealand's pursuit of a sustainable future.